Cream (band)

Cream
Origin	London, England
Genre(s)	Hard rock, blues-rock, psychedelic rock, acid rock
Years active	1966–1968 1993 2005
Label(s)	Reaction, Polydor, Atco, RSO
Associated acts	Derek and The Dominos, The Graham Bond Organisation, The Yardbirds, John Mayall's Bluesbreakers, Powerhouse, Blind Faith, BBM, Ginger Baker's Air Force, The Dirty Mac
Former members
Jack Bruce Eric Clapton Ginger Baker

Cream was a 1960s British rock band consisting of bassist/vocalist Jack Bruce, guitarist vocalist Eric Clapton, and drummer Ginger Baker. They were celebrated as the first great power trio and supergroup of rock. Featuring a hybrid of blues, pop, and psychedelic rock, Cream combined Clapton's virtuoso blues guitar playing with the voice and bass lines of Bruce and the jazz-influenced drumming of Ginger Baker to create a unique, hybrid style that became highly influential on the musicians of their generation. The band has sold over 35 million albums worldwide. Its Wheels of Fire LP was the world's first platinum-selling double album.

Cream's music included songs based on traditional blues such as Robert Johnson's "Crossroads" and modern blues such as Albert King's "Born Under a Bad Sign," as well as psychedelic original songs like "Strange Brew" and "Tales of Brave Ulysses." Cream's biggest hits were "I Feel Free" (UK number 11), "Sunshine of Your Love" (U.S. number five), "White Room" (U.S. number six), and "Crossroads" (U.S., number 28).

Together with The Jimi Hendrix Experience]], Cream made a significant impact upon the popular music of the time, providing a powerful yet technically impressive musical style that foreshadowed the emergence of bands such as Led Zeppelin, Deep Purple, and The Jeff Beck Group. The band's live performances influenced progressive rock acts such as Rush, jam bands such as The Allman Brothers Band, Grateful Dead and Phish, and heavy metal bands such as Black Sabbath.

Cream was ranked number 16 on VH1's 100 Greatest Artists of Hard Rock.

History

Formation

Eric Clapton

By July 1966, Eric Clapton's career with The Yardbirds and John Mayall's Bluesbreakers had earned him a reputation as the premier blues guitarist in Britain. Clapton's virtuosity and raw power with the instrument famously inspired one fan to spray paint the words "Clapton is God" on the wall of an Islington underground station. Clapton, however, found the environment of Mayall's band confining, and sought to expand his playing in a new band.

In 1966, Clapton met Baker, then the leader of the Graham Bond Organization, which at one point featured Jack Bruce on bass, harmonica, and piano. Baker, too, felt stifled in his band. Each was impressed with the other's playing abilities, prompting Baker to ask Clapton to join his new, then-unnamed group. Clapton immediately agreed, on the condition that Baker hire Jack Bruce as the group's bassist. Clapton had the biggest reputation of the three in England, but he was all but unknown in the United States, since he left The Yardbirds before "For Your Love" hit the American top ten.

Cream made its unofficial debut at the Twisted Wheel Club in Manchester on July 29, 1966. Its official debut came two nights later at the Sixth Annual Windsor Jazz & Blues Festival. Being new and with few original songs to its credit, the group performed spirited reworkings of well known blues songs that thrilled the large crowd.

Bruce served as the group's primary vocalist, while Clapton, still shy about singing, occasionally harmonized with Bruce and, in time, took lead vocals on notable Cream tunes, including "Four Until Late" and "Strange Brew" (1967); "Disraeli Gears" and "Badge" (1969); and "Goodbye" (1969).

Fresh Cream

Cream's debut album, Fresh Cream, was recorded and released in 1966. The album reached number six on the UK charts and number 39 in the United States. It mainly consisted of blues covers, including "Four Until Late," "Rollin' and Tumblin'" (Muddy Waters), "Spoonful" (Howlin' Wolf), and "I'm So Glad," (Skip James). The rest of the album featured songs written (or co-written) by Jack Bruce, most notably "Wrapping Paper" and "I Feel Free," which became a UK hit single, and two songs written by Ginger Baker, including "Toad," which contained one of the earliest examples of a drum solo in rock music).

Disraeli Gears

Cream first visited the United States in March 1967 to play nine dates at the RKO Theater in New York. The band returned to record Disraeli Gears in New York between May 11 and May 15, 1967. Cream's second album was released in November 1967 and reached the Top Five in the charts on both sides of the Atlantic. Produced by Felix Pappalardi and engineer Tom Dowd, it was recorded at Atlantic Studios in New York. Disraeli Gears is considered the band's defining effort, successfully blending psychedelic British rock with American blues. Featuring "Strange Brew," "Tales of Brave Ulysses," and "Sunshine of Your Love," it was the first Cream album to consist primarily of original songs, with only three of the 11 tracks written by others outside the band.

In late 1967, Cream incorporated more jamming time in their repertoire, some songs stretching out to 20 minutes in concerts, a tradition demanded by fans. Long drawn-out jams in songs like "Spoonful," "N.S.U.," and "Sweet Wine" became live favorites.

Wheels of Fire

Cream's third release, Wheels of Fire (1968) topped the American charts. Wheels of Fire showcased Cream moving slightly away from the blues and more towards a progressive rock style highlighted by odd time signatures and various orchestral instruments. However, the band did record a live blues favorite, such as "Sitting on Top of the World." The opening song, "White Room," became a popular radio staple. "Politician," was written by the band while waiting to perform live at the BBC. Another popular track off the record was a cover of Albert King's "Born Under a Bad Sign."

The album's second disc featured three live recordings from California's Winterland Ballroom and one from the Fillmore. Eric Clapton's solo in "Crossroads" became famous and is often cited as one of the greatest live rock concert guitar solos ever recorded. The 16-minute "Spoonful," from their March Winterland show, became their most epic song and a concert favorite. Ginger Baker's solo in "Toad" is widely regarded as one of the greatest live drum solos in rock history.

In mid-1968, Clapton was much impressed by Bob Dylan's former backing group, known as The Band, and their debut album, Music from Big Pink. He was also influenced by a scathing Cream review in Rolling Stone magazine, in which reviewer, Jon Landau called him a master of "the blues cliché." It was in the wake of that article that Clapton wanted to end Cream and pursue a new musical direction. At the beginning of Cream's farewell tour on October 4, 1968, in Oakland, nearly the entire set consisted of songs from Wheels of Fire.

Breakup and Goodbye

From its creation, Cream was faced with fundamental problems that would later lead to its dissolution in November 1968. Rivalry between Bruce and Baker created tensions in the band, and Clapton felt that the members of the band did not listen to each other enough. Clapton later related that once when Cream was playing in a concert, he stopped playing, and neither Baker nor Bruce noticed.

Cream made the decision to split up in May of 1968 during a tour of the U.S. In July, an official announcement was made that the band would break up after a farewell tour of the United States and after playing two concerts in London.

Cream's "farewell tour" consisted of 22 shows at 19 venues in the United States between October 4 and November 4, 1968, and two final farewell concerts at the Royal Albert Hall on November 26, 1968. Initially another double album was planned, comprising live material from this tour plus new studio tracks, but a single album, Goodbye was released instead with three live tracks taken from their performance at The Forum in Los Angeles on October 19, 1968, and three studio tracks, one written by each of the band members. The final United States gig was at the Rhode Island Auditorium, November 4, 1968.

Goodbye was released in early 1969, after the band had broken up. Its most notable cut was, "Badge," written by Clapton and George Harrison, who also played rhythm guitar.

Reunions (1993, 2005)

In 1993, Cream was inducted into the Rock and Roll Hall of Fame performing its first concert together since its farewell tour at the induction ceremony. Initially, the trio was wary about performing, until encouraging words from Robbie Robertson of The Band inspired them to try. The end result was a powerful set consisting of "Sunshine of Your Love," "Crossroads," and "Born Under a Bad Sign." Clapton stated in his acceptance speech that their rehearsal the day before the ceremony had marked the first time they had played together in 25 years.

The performance spurred rumors of a reunion tour. Bruce and Baker went so far as to say in later interviews that they were, indeed, interested in touring as Cream. A formal reunion did not take place immediately, however, and Clapton continued to pursue solo projects, as did Bruce and Baker.

In 2004, it was announced that Cream would finally reunite for a series of four shows in May 2005 at the Royal Albert Hall in London, the venue of the band's final concerts in 1968. Fans of Cream hoped for a full-scale tour, but it was soon announced that Cream would not tour the United States.

Post-Cream: 1968-present

In 1969, Clapton and Baker joined Steve Winwood and Ric Grech in Blind Faith following an attempt by Clapton to recruit Steve Winwood into the Cream in the hope that he would help act as a buffer between Bruce and Baker. However, Cream broke up before Winwood had the chance to consider the offer.

Inspired by more song-based acts, particularly The Band, Clapton went on to perform much different, less improvisational material with Delaney & Bonnie, Derek and the Dominos, and in his own long and varied solo career.

Jack Bruce began a varied and successful solo career with the 1969 release of Songs for a Tailor. Ginger Baker formed a jazz-fusion ensemble out of the ashes of Blind Faith, Ginger Baker's Air Force, which featured Winwood, Blind Faith bassist Rick Grech, Graham Bond on sax, and Denny Laine of the Moody Blues, among others.

In February 2006, Cream received a Grammy Lifetime Achievement Award in recognition of their contribution to, and influence upon, modern music. That same month, a "Classic Albums" DVD was released detailing the story behind the creation and recording of Disraeli Gears.

Discography

Studio albums

• Fresh Cream - December 1966 (RIAA: Gold)
• Disraeli Gears - November 1967 (RIAA: Platinum)
• Wheels of Fire - July 1968 (double album - In the Studio and Live at the Fillmore.) (RIAA: Gold)
• Goodbye - March 1969

Live albums

• Live Cream - April 1970
• Live Cream Volume II - March 1972
• Royal Albert Hall London May 2-3-5-6 2005 - October 2005

Singles

• "Wrapping Paper" / "Cat's Squirrel" - October 1966
• "I Feel Free" / "N.S.U." - December 1966
• "Strange Brew" / "Tales of Brave Ulysses" - June 1967
• "Anyone for Tennis" / "Pressed Rat and Warthog" - May 1968
• "Sunshine of Your Love" / "SWLABR" - September 1968
• "Spoonful part 1" / "Spoonful part 2" - September 1968
• "White Room" / "Those Were The Days" - January 1969
• "Crossroads" / "Passing the Time" - January 1969
• "Badge" / "What a Bringdown" - April 1969
• "Sweet Wine" / "Lawdy Mama" - June 1970

Compilations

• Best of Cream - 1969 (RIAA: Gold)
• Heavy Cream - 1972
• Strange Brew: The Very Best of Cream - 1983 (RIAA: Platinum)
• Creme de la Cream - 1992
• The Very Best of Cream - 1995 (RIAA: Gold)
• Those Were The Days - 1997
• 20th Century Masters: The Millennium Collection: The Best of Cream - 2000
• BBC Sessions - 2003
• I Feel Free Ultimate Cream - 2005
• Cream Gold - 2005

Videos / DVDs

• Farewell Concert - VHS, DVD, recorded Royal Albert Hall, November 1968.
• Strange Brew - largely a re-edit of Farewell Concert plus some outtakes.
• Fresh Live Cream - VHS, DVD, documentary filmed just after the Rock & Roll Hall Of Fame reunion in 1993 containing band interviews and previously unreleased material.
• Royal Albert Hall London May 2-3-5-6 2005 - DVD, recorded Royal Albert Hall, May 2005.
• Cream: Disraeli Gears (2006) - DVD, a reflection on what went into making Disraeli Gears, and the impact it had on the 60s.
• Cream: Classic Artists - DVD + CD, recorded before and after the Madison Square Garden reunion concerts; features interviews with band members, along with an audio CD containing five previously unreleased tracks from Swedish radio.

References

ISBN links support NWE through referral fees

• Platt, John A. Disraeli Gears: Cream. New York: Schirmer Books, 1998. ISBN 978-0825671760
• Thompson, Dave. Cream: The World's First Supergroup. London: Virgin, 2005. ISBN 978-1852272869
• Welch, Chris. Cream: The Legendary Sixties Supergroup: Ginger Baker, Jack Bruce, Eric Clapton. London: Balafon, 2000. ISBN 978-0879306243

External links

All retrieved September 19, 2008.

• Cream's official site www.cream2005.com
• Cream discography www.music-city.org
• Eddy's Cream Page www.angelfire.com
• Eric Clapton - Rolling Stone Interview 1968 www.clapton-online.com
• Rolling Stone Review of Cream Show twtd.bluemountains.net.au
  • Graeme Pattingale's Those Were The Days
• Rolling Stone Review of Wheels Of Fire www.rollingstone.com

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